There was a large turnout for this event.  Avid backed away from their previous "SEC limitations" position, but made two important legal disclaimers:

1) Anything discussed, described or shown was not necessarily going to make it into a future Avid product.  No committments were being suggested or made.

2) Purchase decisions should not be based on anything discussed, described or shown.

The following were shown as slides, and discussed, but no time frame was mentioned, and no time frame was announced for the next major release of Media Composer.  However, they did talk about the last 5 major releases, which were approx 8-9 months apart.  MC 5.5 was released in March.  You can do the math.

• 64 Bit
• Frame sizes to 2k, 4k, and beyond (the slide said 28k lol)
• A new User Interface
• A large image of a Kona 3 was shown.  And, the $995 FCP => MC CrossGrade was described.
• Logos were shown for AJA, BlackMagic, Matrox, Motu and BlueFish (and all 5 vendors were present)
• Full committment to 3D editorial
• DNxHD 4:4:4
• ProRes Export
• 7.1 Surround Sound
• Continued tight integration with Protools
• Implementation of the Artist Series (Euphonics) control surfaces, including Color Correction

Avid, you rock!

DNxHD 4:4:4 and control surfaces for Colour correction those two make it sound more like Christmas!  Kona 3 support would make it a great New Year as well. Thanks Randall

I think 64bit,

Resolution independence

Blackmagic support

are the things that will knock out the competition as far as other NLE's are concerned.

But there is still something missing.

Background rendering/capturing/importing will be the real real difference as for the time

gained on editing. This is more important than anything else because we are talking about editing.

But I haven't heard anything on those so it's more like a wishful thinking.

What the new interface may look like.  Photo courtesy Jeff Sengpiehl.

... can I just say... game changer !!!

Normally I'm as big a fanboy as anybody, but after the Smart Tool episode, and having watched the Apple fanboy reactions to the preview of FCPX compared with the reactions to the actual FCPX, I'm going to remain cautiously optimistic about all of this.  I like all of it in theory, but I want to see it in practice - especially the new user interface part - before I get all excited.

Carl,

They gave a shout out to the fact that Avid in the recent past had to listen to existing users regarding how it implemented new features. I think this was a not so oblique reference to the Smart Tool. They also said that the new UI will not change the way people work and that all the muscle memory built-up by Avid users will still be valid.

I'm guessing that we'll see more modern window management (like dockable windows) a rearrangement of some menu items and less of a reliance on toolsets to access features. That's purely a guess on my part.

All in all, I have to say that it was a great presentation.

Hope that helps a little .

Hi BMF,

BobbyMurcerFan:

Hope that helps a little .

What's this crap?  Normally you're the harbinger of doom and I'm the optimist.  

ciao,
Carl 

........

Is there a webcast of the event that we can see? 

You can read a lot of the feedback about this event on twitter

http://twitter.com/#!/search?q=%23Avid 

Scott Carnegie:

You can read a lot of the feedback about this event on twitter

Our event hashtag was #LiveToEdit you can see great conversations happening here: https://twitter.com/#!/search/%23LiveToEdit

-AK

woowwwww

This link is coming from the Avid Studio forum:

http://provideocoalition.com/index.php/ssimmons/story/tweets_from_avids_committed_to_the_professional_event